Curves Ahead! Plus Size Clothing for Women

It looks like everyone is getting on the "curve" for women's plus size clothing. Ten years ago a curve meant a grading scale in high school or a daring turn on the road during driver's education. Now it means hips and waist. Curves are in. Plus is accepted? Or are manufacturers selling and media directors need a job. Is this a campaign to build billions?

There are several young plus size clothing online stores that are serious. Their intentions are to make money of course and to use "Mad Men" to overhaul their product. I like the sound of the word curve. There is a starting point and then a bend in the middle and then an ending point. It is flexible. But the stores that are really using this word are they offering clothing choices? Women need choices for their curves. Some of us want to show them off but others rather cover.

You can find a curvy magazine, curvy gym, curvy dress and some of us can kind a curvy lover. All this depends on your definition of Curves! Lisa Metcalf